For solo founders
Deliverability that runs unattended, priced for low volume.
A solo founder sending a few dozen or a few hundred cold emails a month does not need an agency-grade UI, and a $37-49-per-seat subscription is a bad fit for that volume. CogniLead is built for exactly this case.
The core mechanism
100 free sends to start
A one-time welcome credit with no credit card — enough to validate outbound before committing to a paid plan.
The problem
What makes this hard today.
Per-seat pricing is a bad fit at low volume
Paying $37-49 a month for a seat regardless of whether you send 20 emails or 2,000 does not match how a solo founder actually uses outbound.
No time to babysit warmup or reputation
Manually ramping a new domain and watching Postmaster Tools is time a solo founder does not have to spend on deliverability instead of the product.
Agency-UI overhead you do not need
Campaign builders designed for teams running dozens of client sequences add complexity that is unnecessary for one person sending their own outreach.
How CogniLead helps
From problem to outcome, step by step.
100 free sends to start
A one-time welcome credit with no credit card — enough to validate outbound before committing to a paid plan.
No seat pricing
Paid plans start at $79/mo with 6,000 sends included and per-send overage after that — priced by what you send, never per seat.
Warmup runs unattended
Paid plans include warmed sending domains, and from Growth the Postmaster reputation circuit-breaker watches them automatically, so deliverability keeps working while you focus on the product.
FAQ
Questions about Solo founders & indie hackers.
Is there really a free tier, or is it a trial?+
A one-time credit of 100 sends with no credit card and no time limit — not a monthly allowance, and not a time-boxed trial.
What happens if I outgrow the free tier?+
Move to a paid plan — Starter is $79/mo with 6,000 sends included; sends past that are metered per send and shown live on the dashboard, so there is no surprise invoice.
Do I need to know anything about SPF/DKIM/DMARC to use this?+
No — sending domains in the managed pool come pre-configured. If you want to check your own domain, the free /tools/spf-checker and /tools/dmarc-checker are available regardless of plan.
Can I use this without an ops or deliverability background?+
Yes — suppression and unsubscribe handling run on every plan, paid plans add managed warmed domains, and Growth adds the reputation circuit-breaker. You supply leads and copy; CogniLead runs the deliverability mechanics in the background.
CogniLead provisions SPF/DKIM/DMARC, warms the pool, and pauses a domain before its reputation drops. You bring the leads.
Your leads deserve to reach an inbox.
Every email you send without protection is a gamble on whether it reaches the inbox at all. Bring your leads — CogniLead handles the warmup, the safety checks, and the cleanup, so you don't have to think about deliverability again.
100 free sends to start · no credit card · cancel any time