Free dev
$0no card
100 sends, one-time
- One sender domain
- One-time 100 sends (welcome credit)
- MCP server + API access
CogniLead
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PricingLog inPer-send pricing
We run your cold-email deliverability, so it lands.
Warmed sender pools, a reputation circuit-breaker, reply and bounce handling — the ops most tools leave to you, we run for you. Smartlead charges per seat whether you send or not; CogniLead charges per send. Bring your leads; we keep them out of spam.
100 free sends to start · no credit card · cancel any time.
Starter
$72/ month
billed $869/yr · 1 month free
6k sends / mo+ $0.045 / send over
- 3 sender domains, warmed
- EU/CH sender-domain routing
- Reply + bounce detection, suppression list
- One-click unsubscribe (RFC 8058)
Growth
$366/ month
billed $4,389/yr · 1 month free
44k sends / mo+ $0.035 / send over
- 10 sender domains
- Postmaster reputation circuit breaker
- IMAP reply correlation
- Warming engine (peer auto-replies)
- Everything in Starter
Scale
$1,374/ month
billed $16,489/yr · 1 month free
150k sends / mo+ $0.028 / send over
- Dedicated warming infrastructure
- Multi-pool sender-domain isolation
- Priority deliverability support
- Everything in Growth
Enterprise
customunlimited
Bring-your-own sender domains, dedicated warming infrastructure, multi-pool sender-domain isolation, and priority deliverability support. Talk to us.
TCO vs Smartlead
CogniLead costs more on raw volume.
It earns it back by running the deliverability ops most tools leave to you.
Comparison is for the closest equivalent SKU at the time of writing (Growth · 44k / Smartlead Pro · 30k). We'll update on every competitor price change.
| Dimension | CogniLead Growth | Smartlead Pro |
|---|---|---|
| Monthly base | $399 (Growth) | $94 (Pro) |
| Sends included | 44,000 | 30,000 |
| Overage rate | $0.035/send | n/a (refills only) |
| Reputation circuit-breaker | auto-pauses pools | monitoring only |
| Jurisdiction-aware sender-domain routing | native | not offered |
| Per-seat fees | $0 — never | team seats charged |
Every tierDeliverability ops
The hard part of cold email, managed.
Bring your leads. Every plan — free included — gets the same sending pipeline: SPF/DKIM/DMARC set up for you, suppression checks before every send, and one-click unsubscribe on every email. Paid tiers add warmed domains, reply/bounce detection, and (from Growth) the Postmaster reputation circuit-breaker. Metered per send, not per seat. Lead enrichment is an opt-in, separately-billed add-on.
Start free →- SPF, DKIM and DMARC published and checked for your sender domain
- Suppression list checked before every send, plus RFC 8058 one-click unsubscribe
- MCP server and REST API access
FAQ
Frequently asked questions.
What does CogniLead actually do?
It runs the deliverability operations layer for cold email. You bring the leads; CogniLead manages warmed sender-domain pools, peer-to-peer inbox warming, a Postmaster reputation circuit-breaker that auto-pauses degrading domains, multi-step sending with gates re-checked before every send, and reply/bounce correlation. Lead enrichment is an opt-in, separately-billed add-on. One per-send meter.
Where do the leads come from?
You supply them. CogniLead is the deliverability ops layer downstream of your lead source — push leads in via POST /api/v1/leads from your CRM, a scraper, or an Apollo/Clay export. There is no targeting or data product bundled in; we keep the leads you bring out of spam.
Will deliverability match what I get on Smartlead?
For warmed domains, that is the goal — each step goes out from a real, warmed mailbox through our own mail servers (with a provider fallback), capped per mailbox per day, and from Growth up the Postmaster reputation circuit breaker pauses a domain when Google or Microsoft signal a complaint spike. Outbound hygiene is suppression lists plus RFC 8058 one-click unsubscribe.
How does per-send pricing work past the included bundle?
Below your tier cap (e.g. 44k on Growth) sends are covered by the base fee. Past the cap we report each send to Stripe at the tier overage rate ($0.035 on Growth) and you see the projected charge live on the dashboard. You only meter on outbound sends.
Is there an annual billing discount?
Yes — pay annually and get 12 months for the price of 11. Toggle "Annual" at the top of this page to see the prepaid rate; your plan’s monthly send allowance is granted every month of the year, and the discount applies to the base tier only (per-send overage stays at the catalog rate).
Start free, scale when you send more.
The free tier is a one-time credit of 100 sends with no credit card — one sender domain, suppression and unsubscribe handling, and the API included. Bringing your own domains or need high volume? Talk to us.